Home | March 2013News | Customer Service Expert Urges Companies to Use Telephone Messages to Extend Their Marketing Reach |
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Customer Service Expert Urges Companies to Use Telephone Messages to Extend Their Marketing Reach
- Customer Service Expert Urges Companies to Use Telephone Messages to Extend Their Marketing Reach
- March 01, 2013
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Companies should treat their phone system a part of their brand experience, says CEO of On Hold Company.
Companies seeking to maximize their marketing reach would do well to invest in strategic on-hold messages, advises the On Hold Company in a recently-published blog post. Doing so can help improve the brand experience and help convert callers into customers, says Bryant Wilson, CEO of On Hold Company.
"Companies are always trying to extend their reach," Wilson says. "They may be reaching out to new customers, or trying to expand their range of services. Either way, they are trying to get thei...
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